Articles: short-run packaging

Short runs follow their own rules. There is no room for expensive tooling, and every single unit weighs more in the final cost than in mass production. Structure, material and finishing are therefore decided differently.

Who small runs are for

They suit brands testing a product on the market and makers who sell in short, changing batches: natural cosmetics, candles, honey, handmade goods, gift sets and seasonal versions.

• a trial batch before larger production
• limited and seasonal editions
• several variants of one product
• sets built from ready-made parts

These articles cover both the design side and the practical one: what to prepare in the file, how to calculate cost at different quantities and when a sticker or a band is enough instead of a new box.